Storytelling – Milan

May 23, 2019 - Milan, Italy

    • event
    • Milan, Italy
    • May 23, 2019

Storytelling – Milan


  May 23, 2019

  Milan, Italy

After-work Executive Training

With Nicolò Andreula

Freelance consultant. Corporate Trainer. Contagiously enthusiastic speaker


The event focuses on showing the benefits of an effective storytelling and on improving the necessary skills for a powerful communication. The seminar will provide unique examples and interactive exercises.

Top consulting firms, digital unicorns and luxury brands have built their success on stories that look very good, sound very good and, most importantly, feel very good. They don’t lie. They just apply scientific evidence, structures and techniques to make authentic and original messages cut through the chaos, stay in their clients’ minds and hearts for a very long time.

The training will help you choose which stories to tell, when and – most importantly – how.


  • Introduction: the importance of storytelling from Aristotle to Amazon
  • 5 big mistakes and how to avoid them
  • How to catch the eye and keep a high level of attention from your audience
  • Value proposition: the secrets to success
  • The longline: interactive exercises

The event will be held in Italian.


Nicolò Andreula worked with world-leading companies like McKinsey, Google, Netflix and Ferrari, this course will help you get at that level. It will teach what does and what doesn’t get people’s attention, what resonates most with different audiences, and why. It will also give you an opportunity to find and perfect your own communication style, structure your thinking, identifying and correcting your most common mistakes.